| Broadcast area | Belgium (Flanders region) |
|---|---|
| Frequency | FM:88.3-94.8, 97.0, 101.5-102.0 MHz DAB: Block 12A Online |
| First air date | 28 March 1992 |
| Format | Popular music station, youth |
| Audience share | 12,50% (July 2008, Centrum voor Informatie over de Media (Centre of Media Information)) |
| Owner | VRT |
| Website | www.mnm.be |
MNM (previously Donna) is a Belgian pop music radio station, broadcasting in the Flanders region of Belgium and owned by the Flemish public broadcaster, Vlaamse Radio- en Televisieomroep (VRT).
On August 28th 2008, the VRT announced that it no longer believes in the Donna brand.[1] After the launch of commercial competitor Q-music in 2002, also a hit radio station, Donna's market share plummeted. On September 10th 2008, it was confirmed that the station would undergo a major relaunch and rebrand in the near future under the name MNM. The last broadcast under the Donna branding took place on 2 January 2009.
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At the time of final broadcast, sorted alphabetically
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Live presenter-led programmes were broadcast every day between 0600 and 2300. Between 2300 and 0600 (midnight and 0800 on Saturday night/Sunday morning), the station was automated and aired a mix of non-stop music and live, hourly news bulletins.
During daytime hours, Donna aired its own hourly news bulletins along with headlines on the half hour during weekday breakfast and drivetime shows.
In the evening and overnight, Donna relayed hourly bulletins with other VRT radio stations, including an extended ten-minute bulletin at midnight.
Donna also aired a digital-only station called Donna Hitbits, which consists of continuous pop music without presenter interruption.
On weekdays, VRT's main television station, één, used to carry a simulcast of Donna's mid-morning show (presented by één continuity announcer Evy Gruyaert) between 0900 and 1200, by courtesy of a live feed from the station's studio.
On Saturday mornings between 1000 and 1200, Battle of the Stars was simulcast.
Since late 2008, Radio 2's "De Madammen" (The Ladies) has been simulcast on één.
VRT's international radio network, Radio Vlaanderen Internationaal (RVi) also relayed Donna programmes on RVi 2, six days a week.
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